The role of media in democracy

Audio visual media is a much more powerful means of creating and expressing views because

• it can engage multiple senses and convey emotions more effectively
• it is less impactful than written media
• it reaches a much larger audience

• it is limited in its ability to convey emotions

A (a)   set up is based on active involvement of the people.

Examples of print Media

• cameras

• Radio

• Newspapers

• Tabloids

Which one out of the following rightly explains the term ‘media sets the agenda’?

• Deciding what news to focus on

• Highlighting the suffering of the people

• Creating awareness on issues, such as poverty and casteism.

• Help media earn money.

What are the benefits of the fast changing technical knowledge?

• Helps in reaching out to large number of people

• Plays an important role in shaping public opinion

• One can get instant updates on news and events

• More powerful means of creating an expressive views

What is another unique quality of audio visual media from print media?

• They have played an important role in shaping public opinion since a long time

• It reaches a much larger audience, even the illiterate sections of the society

• The various means of communication of a strong, strong hold over the mind of the people.

• It is much better to see and hear

  than to read.

What does electronic media generate public awareness on?

• And rules and regulation and political issues

• The injustice being done by the British administration

• On advertisements and influential people

• On issues, such as casteism, poverty, dowry, and foeticide.