Mobile Marketing MKTG 0646 Individual Quiz

Mobile Marketing MKTG 0646 Individual Quiz

University

20 Qs

quiz-placeholder

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Mobile Marketing MKTG 0646 Individual Quiz

Mobile Marketing MKTG 0646 Individual Quiz

Assessment

Quiz

Computers

University

Easy

Created by

Jennifer Lawler

Used 1+ times

FREE Resource

20 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

List 4 of the 8 factors that are important for mobile marketing (covered in Week 4 lecture slides)

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

Complete the URL to use to check if a website is mobile friendly (among other things).

Evaluate responses using AI:

OFF

3.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

What is the optimum page load speed?

3 seconds

5 seconds

10 seconds

1 minute

4.

OPEN ENDED QUESTION

3 mins • 1 pt

Media Image

List the 4 micro-moments described by Google.

Evaluate responses using AI:

OFF

5.

OPEN ENDED QUESTION

3 mins • 1 pt

Media Image

True or False: Google employs a desktop-first indexing approach.

Evaluate responses using AI:

OFF

6.

OPEN ENDED QUESTION

3 mins • 1 pt

Media Image

Give two reasons (as covered in Lecture 2) that businesses can not ignore mobile marketing.

Evaluate responses using AI:

OFF

7.

OPEN ENDED QUESTION

3 mins • 1 pt

Media Image

As covered in Lecture 2, list 4 of the 6 methods that mobile marketing promotions may be delivered through:

Evaluate responses using AI:

OFF

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