Mobile Marketing MKTG 0646 Individual Quiz
Authored by Jennifer Lawler
Computers
University
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20 questions
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1.
OPEN ENDED QUESTION
3 mins • 1 pt
List 4 of the 8 factors that are important for mobile marketing (covered in Week 4 lecture slides)
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2.
OPEN ENDED QUESTION
3 mins • 1 pt
Complete the URL to use to check if a website is mobile friendly (among other things).
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3.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
What is the optimum page load speed?
3 seconds
5 seconds
10 seconds
1 minute
4.
OPEN ENDED QUESTION
3 mins • 1 pt
List the 4 micro-moments described by Google.
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5.
OPEN ENDED QUESTION
3 mins • 1 pt
True or False: Google employs a desktop-first indexing approach.
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6.
OPEN ENDED QUESTION
3 mins • 1 pt
Give two reasons (as covered in Lecture 2) that businesses can not ignore mobile marketing.
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7.
OPEN ENDED QUESTION
3 mins • 1 pt
As covered in Lecture 2, list 4 of the 6 methods that mobile marketing promotions may be delivered through:
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