15.02

What term refers to any activity or process used to promote and sell products or services, including market research, advertising, and distribution?

• • Commercial

• • Profit

• • Consumer

• • Service

What term refers to any activity or process used to promote and sell products or services, including market research, advertising, and distribution?

• • Commercial

• • Profit

• • Consumer

• • Service

What is a large outdoor advertising structure typically found in high-traffic areas such as alongside busy roads?

• • Billboard

• • Profit

• • Consumer

• • Service

Which term describes the act of exchanging goods or services for money?

• • Commercial

• • Profit

• • Sale

• • Service

Which term describes the financial gain made in a transaction, calculated by subtracting the total costs from the total revenue?

• • Profit

• • Adperson

• • Sale

• • Marketer

Who is an individual responsible for creating and executing advertising campaigns and strategies to promote products or services?

• • Billboard

• • Adperson

• • Label

• • Advertising

What is a piece of paper or material attached to a product that provides information about the product and its manufacturer?

• • Promotion

• • Adperson

• • Label

• • Advertising

Who is an individual or entity responsible for identifying and meeting the needs of customers through the development and promotion of products or services?

• • Promotion

• • Adperson

• • Marketer

• • Advertising

Which term refers to the action of calling public attention to a product or service through paid announcements in the media?

• • Promotion

• • Adperson

• • Label

• • Advertising

1. Which term describes the activity of communicating the benefits and value of a product or service to potential customers to encourage sales?

• • Promotion

• • Adperson

• • Label

• • Advertising