Les étude de marché
Authored by MEZOUAR Youssef
Social Studies
11th Grade
Used 4+ times
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
Les études secondaires viennent avant les études primaires.
Vrai
Faux
2.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
L’étude de marché permet seulement de prendre des décisions.
Vrai
Faux
3.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
L’étude de marché consiste uniquement à collecter des informations.
Vrai
Faux
4.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
Le panel est une étude ponctuelle sur un échantillon de la population.
Vrai
Faux
5.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
Le recensement est une étude ponctuelle sur toute la population.
Vrai
Faux
6.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
L’échantillon est une partie de la population de base.
Vrai
Faux
7.
MULTIPLE CHOICE QUESTION
30 sec • 3 pts
Les études qualitatives permettent de :
Elle permet de dénombrer, de quantifier un phénomène
Elle permet d'expliquer les motivations des individus
Elle permet de tester un produit et de mesurer les intentions d'achat
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