Facebook & Instagram Advertising Quiz

Facebook & Instagram Advertising Quiz

11th Grade

34 Qs

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Facebook & Instagram Advertising Quiz

Facebook & Instagram Advertising Quiz

Assessment

Quiz

Other

11th Grade

Medium

Created by

Kendra Meyers

Used 3+ times

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34 questions

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1.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

_____ similar to an audience the brand is already targeting.

Lookalike audience

Core audience

Custom Audience

2.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

_____ presented using an image, video or carousel and followed by a lead form when the users engage with the Facebook ad.

Lead Generation Ad

Carousel Ad

Video Ad

Image Ad

3.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

True or False. You don't need to take in to account demographics in order to understand your target audience on Facebook.

True

False

4.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

______ is a Facebook ad that shows up to 10 images within one advertisement, each picture has its own link.

Carousel

Canvas

Video

Picture

5.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

What does CTA stand for?

call to action

clear target audience

create to accept

content testing awareness

6.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

True or False. Although some may think that Facebook is for older audiences, the number of the users on the platform for every age group continues to grow.

True

False

7.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

The relevance score on Facebook is calculated based on ________.

anticipated positive and negative feedback

current events

numbers of subscribers

previously posted content

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