Audience demographics & segmentation

Quiz
•
Other
•
11th Grade
•
Hard
Mr Mayer
Used 10+ times
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15 questions
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1.
FILL IN THE BLANK QUESTION
1 min • 1 pt
Media organisations use demographics to break down and define their target...
2.
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1 min • 1 pt
Media organisations use demographics and ************ to break down and define their target audience
3.
FILL IN THE BLANK QUESTION
1 min • 1 pt
Demographics are the different characteristics of the...
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which does not make up an audience demographic?
Lifestyle
Height
Gender
Age
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which does not make up an audience demographic?
Location
Ethnicity
Occupation
Weight
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which does not make up an audience demographic?
Hair colour
Education
Lifestyle
Interests
7.
FILL IN THE BLANK QUESTION
1 min • 1 pt
Demographics can be broken down further to try to create a profile that addresses a target audience. This is called...
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