Three Cs - BMC
Authored by Mohammed Etify
Business
7th Grade
Used 1+ times
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of customer needs can be addressed through self-service channels?
Complex needs
Simple needs
Loyalty needs
Insights needs
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which customer segment is characterized by specific needs like athletic wear or industry law?
Niche Market
Mass Market
Diversified Market
Segmented Market
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of market segmentation is based on demographics like age and income?
Mass Market
Diversified Market
Niche Market
Segmented Market
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
You are selling your product in your own store to the customers. This is................
Direct Sales
Indirect Sales
Online Channels
Offline Channels
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of market segmentation involves unrelated segments like office supplies for small and big businesses?
Diversified Market
Segmented Market
Niche Market
Mass Market
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which channel can be essential for building brand awareness and providing a physical touchpoint?
Indirect Sales
Direct Sales
Offline Channels
Online Channels
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of customer needs can be addressed through personal assistance channels?
Simple needs
Complex needs
Insights needs
Loyalty needs
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