Modelos de receita de comércio eletrônico

What are the main revenue models of e-commerce?

• Online auctions

• Product rental

• Sale of physical products, Subscriptions, Advertising, Commissions, Dropshipping

• Crowdfunding

What is the subscription revenue model?

• It is a business model in which customers pay a variable fee to access a product or service continuously.

• It is a business model in which customers pay a one-time fee to access a product or service continuously.

• It is a business model in which customers pay a regular fee to access a product or service for a limited time.

• It is a business model in which customers pay a regular fee to access a product or service continuously.

How does the advertising revenue model work in e-commerce?

• Advertisers pay to display ads on e-commerce sites, generating revenue based on views, clicks, or conversions.

• Advertisers pay to display ads on e-commerce sites, generating revenue based on time spent on the site.

• Advertisers pay to display ads on e-commerce sites, generating revenue based on direct product sales.

• Advertisers pay to display ads on e-commerce sites, generating revenue based on social media sharing.

What are the advantages of the affiliate revenue model?

• Increase in sales, brand reach expansion, website traffic growth, more leads and sales generation.

• Sales instability, variable brand reach, unpredictable website traffic, lead generation and uncertain sales.

• Maintenance of current sales, limited brand reach, stable website traffic, lead generation and moderate sales.

• Sales reduction, decrease in brand reach, decrease in website traffic, less leads and sales generation.

Explain the transaction revenue model in e-commerce.

• The transaction revenue model in e-commerce is based on charging a fee for each transaction made on the platform.

• The transaction revenue model in e-commerce is based on monthly subscriptions from customers.

• The transaction revenue model in e-commerce is based on paid advertising by sellers.

• The transaction revenue model in e-commerce is based on voluntary donations from users.

What is the difference between the subscription revenue model and the transaction revenue model?

• The difference is in the geographical location: national vs. international

• The difference is in the frequency of payments: recurring vs. one-time per transaction.

• A diferença está na qualidade do produto: premium vs. básico

• A diferença está na forma de pagamento: dinheiro vs. cartão

Why is the freemium revenue model popular in e-commerce?

• The freemium revenue model is popular in e-commerce due to the ability to attract users with a free version of the product and increase the potential customer base, as well as allowing users to try the product before purchasing, increasing trust and conversion.

• The freemium model is popular in e-commerce due to its high complexity and difficulty of use for users

• The freemium model is popular in e-commerce for not offering any benefits to users

• The freemium model is popular in e-commerce due to its lack of flexibility and customization for customers

What are the challenges of the freemium revenue model?

• The need to offer exclusive features only to paying users

• The ease of converting free users to paying users

• The challenges of the freemium revenue model include the difficulty of converting free users to paying users, the need to balance free and paid features to maintain service attractiveness, and the risk of creating an excessive dependency on free users who do not generate revenue.

• The lack of interest from free users in using the service

How does the marketplace revenue model work in e-commerce?

• The marketplace revenue model in e-commerce is based on voluntary user donations

• Sellers pay a fixed percentage of the total value of their sales as the marketplace revenue model

• Marketplaces charge buyers a fixed monthly fee to access the platform

• The marketplace revenue model in e-commerce is based on charging sellers transaction fees for each sale made on the platform, along with possible subscription fees or ads.

What are the current trends in e-commerce revenue models?

• Subscriptions, free shipping, customization, cross-selling and upselling, social e-commerce

• Discounts on low-quality products

• Lack of secure payment options

• Excessive advertising