What is the primary goal of marketing?

Marketing Plan and Strategies Quiz

Passage
•
Business
•
12th Grade
•
Medium
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To manage finances
To create a product
To communicate with customers
To conduct research
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the four Ps of the marketing mix?
Placement, Publicity, Profit, Pricing
Planning, Production, Presentation, Profit
People, Process, Physical evidence, Product
Product, Place, Promotion, Price
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of branding in marketing?
To create a name, symbol, or design that differentiates a product
To set the price of a product
To distribute the product to customers
To promote a product through advertising
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the importance of identifying the target market?
To evaluate existing digital channels and assets
To launch a marketing campaign
To set the budget for marketing strategies
To understand the audience that would be most intrigued by the business
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why is it essential to know and understand your competition?
To set SMART goals
To remain competitive in the market
To track the progress of marketing strategies
To identify the brand guidelines
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are SMART goals in marketing?
Specific, Measurable, Achievable, Relevant, Time bound
Sensible, Motivating, Reasonable, Resourced, Time-based
Strategic, Meaningful, Attainable, Realistic, Timely
Simple, Motivating, Agreed, Results-based, Time-based
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of setting a budget for digital marketing?
To spend enough money to make the business successful without going broke
To launch a marketing campaign
To track the progress of marketing strategies
To evaluate existing digital channels and assets
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