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Chapter 10.1 & 10.2 Review.

Authored by daisy huerta

Business

11th Grade

Used 11+ times

Chapter 10.1 & 10.2 Review.
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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Define Marketing

Activities a company or business does to promote and sell products or services to consumers.

A plan to promote and sell a product or service

Group of consumers a product or service is aimed at

Business focusing on meeting customers needs by their products, pricing, distribution, and promotion strategies

2.

FILL IN THE BLANK QUESTION

1 min • 1 pt

How many marketing functions are there?

3.

OPEN ENDED QUESTION

3 mins • 4 pts

What are the 7 marketing functions?

Evaluate responses using AI:

OFF

4.

MULTIPLE SELECT QUESTION

45 sec • 2 pts

What are the 2 steps in a developing market strategy?

Choosing price

Identifying a target market

Developing a market mix

Picking promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

What is the third step in the decision-making process?

 Gather information

Determine the effectiveness of the decision

Make a purchase decision

Selecting and evaluate alternatives

6.

FILL IN THE BLANK QUESTION

1 min • 2 pts

Finish the statement: What is the FIRST step of the decision-making process?

7.

MULTIPLE CHOICE QUESTION

30 sec • 3 pts

What is the 5th step of the decision making process?

Make a purchase decision

Determine the effectiveness of the decision

  1. Recognize a need

Selecting and evaluate alternatives

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