Consumer Influences

Consumer Influences

11th Grade

16 Qs

quiz-placeholder

Similar activities

forms of business organisation

forms of business organisation

11th Grade

20 Qs

Financial Services Basics

Financial Services Basics

9th Grade - Professional Development

14 Qs

Patnership

Patnership

11th Grade

18 Qs

Nature and purpose of business

Nature and purpose of business

11th Grade

12 Qs

QUIZ 3 : TOPIC 11 [INCOMPLETE RECORDS & SINGLE ENTRY]

QUIZ 3 : TOPIC 11 [INCOMPLETE RECORDS & SINGLE ENTRY]

1st Grade - University

15 Qs

Managerial Roles and Responsibilities

Managerial Roles and Responsibilities

9th - 12th Grade

20 Qs

Industry and its Types

Industry and its Types

11th Grade

12 Qs

SGS Business 1.2.3 Market Segmentation

SGS Business 1.2.3 Market Segmentation

9th - 11th Grade

12 Qs

Consumer Influences

Consumer Influences

Assessment

Quiz

Business

11th Grade

Practice Problem

Medium

Created by

Sue Matthews

Used 33+ times

FREE Resource

AI

Enhance your content in a minute

Add similar questions
Adjust reading levels
Convert to real-world scenario
Translate activity
More...

16 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which department of a business is more likely to research and analyse consumer behaviour?

Finance

Operations

Marketing

Human Resources

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following factors influence consumer choice?

Psychological, Sociocultural, economic, government

Psychopath, Sociocultural, economic, government

Consumer laws, ethics, government

Intermediate markets

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Maslow's hierarchy of needs illustrates which psychological factor that influences consumers?

Perception

Learning

Attitudes

Motivation

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which marketing elements can influence a consumer's perception of a product or service?

Branding

Price

Distribution strategy

All of the above

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a method of learning about a product?

Taste-testing and point of sale displays

Product reviews

Changing consumer perception

Word of Mouth

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A marketing department will study customer personality and self-image.

True

False

7.

FILL IN THE BLANK QUESTION

1 min • 1 pt

With reference to Maslow's hierarchy of needs, identify a product that would align to the physiological needs stage:

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?