Vocabulario: la publicidad

What is the term used to describe a person who buys or uses goods and services to satisfy their needs?

• Pregonen

• Folletos

• Consumidor

• Invención

What does the term "pregonen" refer to?

• A type of advertisement

• A person who loudly announces goods for sale

• A printed pamphlet

• A new invention

What is the meaning of "invención" in the context of the document?

• A type of media

• A loud announcement

• A development or creation

• A consumer

Which term is used to describe propaganda or advertising in general?

• Folletos

• Invención

• Anuncios

• Consumidor

What are "folletos" typically used for?

• Announcing products loudly

• Satisfying consumer needs

• Informing about something through a few printed pages

• Creating new inventions

What does the term "vallas publicitarias" refer to in advertising?

• Online advertisements

• Television commercials

• Billboards placed in streets or highways

• Radio advertisements

What is meant by "difusión" in the context of advertising?

• Target audience

• Communication and spreading

• Market analysis

• Consumer feedback

What does "mercado" refer to in the context of business?

• A specific type of product

• The total of all real and potential buyers of a product or service

• A location where goods are sold

• The process of selling a product

Who comprises the "público objetivo" in advertising?

• The advertising team

• The general public

• The target audience for advertisements; potential clients

• The competitors in the market

What are "grupos focales" used for in market research?

• Identifying the best advertising mediums

• Small groups of consumers providing feedback on a product

• Analyzing the effectiveness of an advertising campaign

• Determining the price of new products