12-GATES-SUMMATIVE 4Q

The uniqueness of the product and excellent customer service are examples of which factors in SWOT Analysis?

• Opportunities

• Strengths

• Threats

• Weaknesses

A standard analysis tool that helps to assess the factors that affect the business.

• CPM

• PERT

• SWOT

• TOWS

It is the force that determines how easy it is for the suppliers to increase their prices.

• Existing industry rivalry

• Power of buyers

• Power of Suppliers

• Threats of new entrants

They are the ones who provide raw materials, equipment and other resources needed by the company.

• Customers

• Intermediaries

• Market

• Suppliers

Which statement is FALSE?

• The macro environment is the external issue of the environment.

• The micro environment is a controllable factor.

• The micro environment has a direct and regular impact on marketing decisions.

• None of the above.

Which is considered as a legal element of PESTLE?

• Concern about the environmental effects of burning fossil fuels has contributed to the growing popularity of scooters.

• Moore's law suggests that the performance of microcircuit technology roughly doubles every two years.

• The increase in the number of food cooperatives reflects growing interest in sustainable, natural foods that are produced with a high degree of social responsibility.

• The role of Occupational Safety and Health Administration (OSHA) is to prevent work-related injuries, diseases, and fatalities by enforcing standards for workplace safety and health.

Which statement does NOT refer to the micro environment?

• It affects all the business.

• It affects directly and regularly to the firm.

• It has in immediate contact to the firm.

• It is described as COSMIC analysis.

It is the act or process of acquiring particular knowledge or skills as for the profession.

• Education

• Expenses

• Income

• Occupation

Mariel bought a new car for her service as a Branch Manager. What socio-economic factor is being represented in the situation?

• Education

• Expenses

• Income

• Occupation

Employees receiving Php25,000 below are now tax free. This made an increase to their take home pay, thus, an opportunity to increase their consumption for goods.

• Education

• Expenses

• Income

• Occupation