Fan Experience Review

The game operations process begins in the creative minds of sports marketing professionals before any games are played.

• True

• False

Game attractiveness refers to the customer's perception of a specific segment of a game or event.

• True

• False

Game operations do not impact any other functions of the team's business endeavors.

• True

• False

The COVID-19 pandemic will likely change the future of the in-game fan experience.

• True

• False

Game attractiveness is a situational factor that varies from game to game and week to week.

• True

• False

The fan experience begins the moment when a consumer begins thinking about purchasing a ticket to a game or event.

• True

• False

Stadium amenities can help to enhance the fan experience.

• True

• False

Apps do not impact fan experience, rather they are designed exclusively to provide sports and entertainment organizations with a marketing tool.

• True

• False

The primary goal of game entertainment is to keep people employed.

• True

• False

Game operations help add value to sponsorship packages offered by teams.

• True

• False