
MGT 556
Authored by Julia Kopf
Business
University
Used 3+ times

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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the name of GE's initiative focused on driving innovation and sustainability?
What is the name of GE's initiative focused on driving innovation and sustainability?
Ecomagination
Technovation
Innovage
Sustainovation
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Who succeeded Jack Welch as the CEO of General Electric?
Thomas Edison
Jeff Immelt
Steve Jobs
Bill Gates
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which strategic shift did GE make under CEO Jeff Immelt's leadership?
Focusing solely on traditional manufacturing
Expanding into the entertainment industry
Prioritizing technology, innovation, and sustainability
Abandoning its global presence
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Name one of the key areas of focus under GE's Ecomagination initiative
Automotive manufacturing
Clean technology and renewable energy
Fast food industry
Space exploration
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which renewable energy company did GE acquire in 2015?
Tesla
SunEdison
Alstom's Energy Business
Vestas Wind Systems
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the concept behind GE's "Blue Ocean Strategy"?
Creating uncontested market space through innovation
Dominating existing market segments
Investing heavily in traditional industries
Avoiding competition altogether
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which CEO famously led GE through a period of significant digital transformation?
Jack Welch
Jeff Immelt
Elon Musk
Tim Cook
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