Highlands Coffee Quiz

How does Highlands Coffee make its customers feel welcome?

• Unattractive and outdated interiors

• High prices and poor quality

• Relaxing atmosphere and friendly staff

• Limited seating and crowded spaces

When was Highlands Coffee established?

• 1998

• 1999

• 2000

• 2002

How is the spread of Highlands promotion's campaigns described?

• Negative and unimpressive

• Neutral and unremarkable

• Positive and impressive

• Confusing and ineffective

How many Highlands stores are there in Viet Nam?

• 600 stores

• more than 600 stores

• less than 600 stores

• 500 stores

Which company operates Highlands Coffee?

• Highlands Holdings Corporation

• Vietnam Coffee Company

• Viet Thai International Joint Stock Company

• Southeast Asia Beverages Group

Who founded Highlands Coffee?

• A famous international coffee expert

• A group of investors from the United States

• A Vietnamese-American businessman named David Thai

• A family with a long history in coffee farming

What is one of the key factors that has contributed to Highlands Coffee's success in Vietnam?

• Lack of competition in the market

• High-quality coffee beans and brewing techniques

• Limited menu options

• Outdated store design

How many main groups of drinks in Highlands' menu?

• 1

• 2

• 3

• 4

In which city was the first Highlands' store located?

• Ho Chi Minh

• Ha Noi

• Da Nang

• Hai Phong

What type of coffee is one of Highlands Coffee's signature products?

• Single-origin Robusta coffee from Latin America

• Instant coffee packets

• Canned, pre-made cold coffee drinks

• Special blends of Arabica and Robusta coffee sourced from Vietnam