
Going global (International Markets)

Quiz
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Other
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Professional Development
•
Hard
kavita sharma
Used 4+ times
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28 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which global market entry strategy involves minimal risk and investment for the entering company?
a) Exporting
b) Joint ventures
c) Greenfield investments
d) Wholly-owned subsidiaries
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does "tariff" refer to in the context of international trade?
a) A tax imposed on imports or exports
b) A limit on the quantity of goods that can be imported
c) A type of financial subsidy given to domestic industries
d) A standard for quality assurance
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which analytical tool is most useful for understanding competitive intensity in a market?
a) SWOT Analysis
b) Porter's Five Forces
c) PEST Analysis
d) Ansoff Matrix
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following describes a "joint venture"?
a) A form of market entry where two companies collaborate to create a new business entity
b) A contractual agreement where a firm allows another to use its brand and products
c) A method of direct investment involving 100% ownership by the parent company
d) A licensing agreement where a company exports its goods
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When analyzing consumer behavior in a foreign market, which factor is least likely to be important?
a) Local purchasing power
b) Local cultural norms and values
c) The company's internal HR policies
d) Competitor presence in the market
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following best describes "market segmentation"?
a) Analyzing overall economic indicators of a country
b) Dividing a broad consumer or business market into sub-groups based on shared characteristics
c) Creating a new product for an existing market
d) Setting up joint ventures with local companies
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which market entry strategy involves a company setting up production facilities in a foreign country?
a) Exporting
b) Licensing
c) Foreign Direct Investment (FDI)
d) Franchising
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