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Media Relations Quiz

Authored by NUR ISMAIL

Education

12th Grade

Used 1+ times

Media Relations Quiz
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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does Media Relations involve?

Keeping information within the organization

Disseminating the organization's objective to a wider audience

Telling fictional stories

Ignoring the mass media

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Is Media Relations considered an art, a science, or both?

Both art and science

Art only

Science only

Neither art nor science

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main focus of Media Relations as an art?

Appealing to stakeholders and using practical media

Developing a strategic plan

Transmitting messages via mass media

Building professional relationships with the media

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary role of a Media Coordinator?

Developing media strategies

Handling press calls and updating media lists

Writing press releases

Being the organization's spokesperson

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the impact of firms' media favorability on the public's images of such firms?

Enhancing public esteem

Having no effect

Increasing public skepticism

Decreasing public awareness

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the level of influence on the actual production of business news that involves journalists?

News routines

News organization

Issues external to the organization

Ideology

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main purpose of setting an agenda in Media Relations?

To influence thought process and compel action

To limit public awareness

To confuse the audience

To avoid media coverage

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