Your Cognitive Biases

Javier is a part of an online social media group that encourages investing in trending stocks. He always hears about how these stocks are performing really well and wants to invest in some of the stocks that have been mentioned in recent posts.

• FOMO (Fear of Missing Out)

• Sunk Cost Fallacy

• Loss Aversion

• Herd Mentality

• Confirmation Bias

Suli takes a car out for a test drive and starts to imagine herself as the new owner of the car. When she comes back to the dealership, she is so excited about the car that she is willing to pay over her budget for the car.

• FOMO (Fear of Missing Out)

• Endowment Effect

• Loss Aversion

• Herd Mentality

• Confirmation Bias

Blake’s friends are all going to a music concert. Blake hasn’t saved up enough money to buy the expensive tickets, but they are afraid they’ll miss out on the experience if they don’t go. They’re tempted to take out a personal loan to buy the tickets.

• FOMO (Fear of Missing Out)

• Endowment Effect

• Loss Aversion

• Herd Mentality

• Confirmation Bias

Malik finds himself scrolling on social media and making small, frequent purchases for things he doesn’t really need. He likes the feeling of ordering something and getting it delivered within a few days, but then finds that he keeps coming back for more.

• FOMO (Fear of Missing Out)

• Endowment Effect

• Loss Aversion

• Hedonic Adaptation

• Confirmation Bias

Naomi is considering taking a gap year after graduating high school to travel and do a coding bootcamp. However, she’s doubting her decision because most people from her high school plan to go to a 4-year university after graduating.

• Herd Mentality

• Endowment Effect

• Loss Aversion

• Hedonic Adaptation

• Confirmation Bias

Daniel has heard stories of how people invested in the stock market and lost lots of money when the market crashed. As a result, he’s decided he doesn’t want to invest at all since it seems so risky.

• Herd Mentality

• Endowment Effect

• Loss Aversion

• Hedonic Adaptation

• Confirmation Bias

Riley is learning about investing in their personal finance class. After learning the basics of stocks and bonds, they feel confident they can pick winning stocks and want to invest half of their savings in stocks they select.

• Herd Mentality

• Endowment Effect

• Loss Aversion

• Hedonic Adaptation

• Overconfidence

Grace and her friends have had a long week and have decided to treat themselves to an expensive meal. Unfortunately the food isn’t very good but Grace feels like she needs to finish her meal because she already paid for it.

• Herd Mentality

• Endowment Effect

• Sunk Cost Fallacy

• Hedonic Adaptation

• Overconfidence

The tendency to search for information that supports our preconceptions and to ignore or distort contradictory evidence

• Herd Mentality

• Endowment Effect

• Sunk Cost Fallacy

• Hedonic Adaptation

• Confirmation Bias

The tendency to put more value on things you already own

• Herd Mentality

• Endowment Effect

• Sunk Cost Fallacy

• Hedonic Adaptation

• Confirmation Bias