MARKETING

Which ‘P’ is associated with satisfaction level obtained by a user

• Price

• Product

• Place

• Promotion

USP stands for

• Universal Selling process

• Unique Selling proposition

• Unique Selling positioning

• Universal Selling Product

The term ‘Marketing mix’ describes

• A composite analysis of all environmental factors inside and outside the firm

• A series of business decision that aid in selling a product

• A blending of four strategic elements to satisfy specific target markets

• The relationship between a firm’s marketing strength and its business weakness

Which of the following is not an element of marketing mix?

• Possession

• Product

• Place

• Price

When a brand gets registered and legalised, it is called………

• Copyright

• Patent

• Trade mark

• Branding

……….. involves designing and producing containers or wrapper for the product.

• Marketing

• Selling

• Labelling

• Packaging

Name the concept used to describe a group of related products manufactured by a single

company

………… are products that are available in the market, but the potential buyers do not know

about their existence or there do not want to purchase them.

The -----------indicates the sales and profit of the product over a period of time.

.In the ----------- stage ,the profits are negative because the sales volume is low, distribution

is limited and promotional expenses are high.