Disruptive Innovation + Business Model Canvas

What is Disruptive Innovation?

• Disruptive Innovation is the process by which a product or service starts at the bottom of the market and gradually displaces established competitors.
• Disruptive Innovation refers to products that are only targeted at high-end consumers.
• Disruptive Innovation involves copying existing products without any improvements.
• Disruptive Innovation is a process that maintains the status quo in the market.

Which of the following is an example of Disruptive Innovation?

• A new smartphone model with minor improvements over the previous version.

• A low-cost airline that makes air travel affordable for a larger population.

• A luxury car brand releasing a new high-end model.

• A company that continues to produce the same product without any changes.

What is a key characteristic of Disruptive Innovation?

• It targets niche markets with high-end products.

• It starts in low-end or new markets and eventually moves upmarket.

• It focuses on maintaining the status quo.

• It involves incremental improvements to existing products.

How does Disruptive Innovation typically affect established companies?

• It has no impact on established companies.

• It forces established companies to lower their prices.

• It often leads to the decline of established companies that fail to adapt.

• It helps established companies to strengthen their market position.

Which of the following is NOT a benefit of using a Business Model Canvas:?

• It discourages innovation
• It reduces risk
• It limits flexibility
• It hinders creativity

Business Model Canvas "Customer Segments" are defined as:

• A type of marketing software used to track customer behavior.

• The different groups of people or organizations a business targets to serve.

• The physical location where a business operates.

• A financial report detailing customer spending habits.

Business Model Canvas "Customer Relationships" are defined as:

• Methods for attracting new customers.

• Ways to improve employee relationships.

• Different pricing strategies for customer segments.

• Types of relationships a company establishes with its different customer segments.

Business Model Canvas "Channels" are defined as:

• Different ways a company reaches its customer segments to deliver value.
• Different ways a company communicates internally.

• Various types of financial statements.

• Different marketing strategies for social media.

Business Model Canvas "Revenue Streams" are defined as:

• Revenue Streams are the different ways a company makes money from its products or services.

• Revenue Streams are the marketing strategies used by a company.

• Revenue Streams refer to the physical assets of a company.

• Revenue Streams are the number of employees in a company.

Business Model Canvas "Key Activities" are defined as:

• The most important activities a company must perform to operate successfully.

• Financial projections.

• Related to customer service only.

• Optional tasks for a company.