What is Hospitality Marketing

What is Hospitality Marketing

9th Grade

15 Qs

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What is Hospitality Marketing

What is Hospitality Marketing

Assessment

Quiz

Hospitality and Catering

9th Grade

Practice Problem

Medium

Created by

GIANNA M BURKE

Used 8+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary focus of marketing?

Selling products at the lowest price

Meeting the needs and wants of customers

Creating advertisements

Producing high-quality goods

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The "Four Ps" of marketing include all of the following except:

Product

Promotion

Pricing

Personalization

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following best defines "advertising"?

Generating publicity for a company

Any paid promotional material aimed at a mass audience

Selling products aggressively

Building long-term relationships with customers

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does "customer satisfaction" refer to?

Meeting or exceeding customer expectations

Lowering prices to attract more customers

Making sales at any cost

Creating appealing advertisements

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In the marketing mix, what does "place" refer to?

The location of the business

The distribution of the product

The pricing of the product

The promotion methods used

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which term describes an approach to travel that minimizes environmental impact?

Demographics

Ecotourism

Public relations

Aggressive selling

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a market-based philosophy?

Focus on product quality

Focus on aggressive selling

Focus on customer wants and needs

Focus on reducing costs

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