OCR Bus: 6.3 Globalisation

What does the process of building a global brand identity and reaching customers worldwide involve?

• The process of building a global brand identity and reaching customers worldwide.

• Advancements in technology, transportation, and communication.

• Labour costs, access to resources, infrastructure, and market potential.

• All of the above.

Which of the following factors are considered in globalization?

• Labour costs, access to resources, infrastructure, and market potential.

• Only labour costs.

• Only access to resources.

• Only infrastructure.

What is one of the main drivers of globalization?

• Advancements in technology, transportation, and communication.

• Isolationist policies.

• Decreased international trade.

• Reduced communication.

Which of the following is NOT a factor in globalization?

• Labour costs.

• Access to resources.

• Infrastructure.

• Isolationist policies.

What is the impact of advancements in technology on globalization?

• It hinders globalization.

• It has no effect on globalization.

• It drives globalization by improving communication and transportation.

• It only affects local markets.

What is the process of increased interconnectedness and integration of countries through the exchange of goods, services, information, and ideas called?

• Localization

• Globalisation

• Regionalization

• Nationalization

Which of the following companies is mentioned as having expanded globally by establishing subsidiaries and production facilities in different countries?

• Microsoft

• Coca-Cola

• Amazon

• Facebook

Which company adapts its product offerings to cater to local tastes and preferences in different countries?

• Apple

• McDonald's

• Nike

• Samsung

What has globalisation intensified among businesses on a global scale?

• Collaboration

• Competition

• Innovation

• Regulation

Which company is mentioned as releasing new versions of its products with advanced features?

• Coca-Cola

• McDonald's

• Apple

• Nike