Which process prints from a flat surface image carrier?

• Relief

• Offset lithography

• Intaglio

• Gravure

Answer explanation

Offset lithography is a printing process that uses a flat surface as the image carrier, transferring ink from a plate to a rubber blanket and then to the printing surface. This distinguishes it from relief, intaglio, and gravure processes.

Which segment of industry specializes in rapidly completing short-run printing and copying services?

• Financial printing

• Quick printing

• Forms printing

• Package printing

Answer explanation

Quick printing specializes in quickly completing short-run printing and copying services, making it the correct choice. Other options like commercial printing and package printing focus on larger runs or specific products.

Match the following processes with their descriptions.

• The process of preparing files for final output.

• Prepress

• The process of arranging text and images on a page.

• Page Composition

• The process of reviewing and correcting text.

• Platemaking

• The process of creating printing plates.

• Copy Editing

The ____ method of binding is a stapling process by which pages of a signature are held together.

• collating

• gathering

• saddle stitching

• binding

Answer explanation

The correct answer is 'saddle stitching', which is a method of binding that uses staples to hold the pages of a signature together, making it a common choice for booklets and magazines.

The process of raising an image on paper using heat and pressure to mold the paper fibers is known as ____.

• stamping

• coating

• perforating

• embossing

Answer explanation

The correct answer is 'embossing' because it specifically refers to the technique of raising an image on paper by using heat and pressure to mold the paper fibers, creating a three-dimensional effect.

What is the main focus of web design?

• Usability

• Length of copy

• Visual appeal

• File format

Answer explanation

The main focus of web design is usability, which ensures that users can navigate and interact with a website effectively. While visual appeal and content length are important, they serve usability rather than being the primary focus.

Advertising is NOT considered a form of graphic communication.

• True

• False

Answer explanation

False. Advertising is indeed a form of graphic communication as it uses visual elements to convey messages and promote products or services. Therefore, the statement is false.

Graphic communication affects how individuals think, see things, and draw conclusions.

• True

• False

Answer explanation

True. Graphic communication influences perception and interpretation, shaping how individuals understand information and form conclusions.

An e-pub is an electronic publication.

• True

• False

Answer explanation

True. An e-pub, short for electronic publication, refers to a digital format for books and documents. Therefore, the statement that an e-pub is an electronic publication is true.