Consumer Behaviour Re-test

Which of these is NOT an example of Consumer Resilience?

• Accepting the lack of control over circumstances and choosing to enjoy life now

• Exercising control over lives by taking advantage of opportunities presented by recent volatility

• Building savings but also going to enjoy a mini-break

• Neglecting the environment because of uncertainty and the cost-of-living crisis.

Any individual who purchases goods and services from the market for his/her end-use is called a..................

• Customer

• Consumer

• Purchaser

• All of these

My Cousin, a dentist, explains to my aunt the advantages of using a dental floss. My aunt asks my brother to buy her one. Dentist, Aunt, Brother are respectively......

• Instigator, Gate-keeper, Buyer

• Influencer, Decider, Buyer

• Instigator, Purchaser, User

• Influencer, Decider, Disposer

A child gets her parent into a good mood and as a consequence, the parent buys her a Barbie Doll. This is a/an............

• Inspirational Tactic

• Ingratiation Tactic

• Consultation Tactic

• Pressure Tactic

Son locks himself up in his room till his father relents to buy him a bike. This is a/an....

• Coalition Tactic

• Pressure Tactic

• Consultation Tactic

• Exchange Tactic

.................... is the willingness of consumers to purchase products and services as per their taste, need and of course pocket.

• Consumer interest

• Consumer attitude

• Consumer perception

• Consumer behavior

............... refers to how an individual perceives a particular message

• Consumer interest

• Consumer behavior

• Consumer attitude

• Consumer interpretation.

An individual's .................................. precedes her/his action and decisions process to purchase goods and services for personal consumption.

• motivation

• attitude

• perception

• learning

.................. is one of the most basic influences on an individual’s needs, wants, and behaviour.

• Brand

• Culture

• Product

• Price

Which of these DOES NOT apply to culture?

• It is the collective values, customs, norms, arts, social institutions and intellectual achievements of a particular society.

• It provides strong bases for social comparison and acceptance

• It expresses and satisfies the needs of societies

• It offers order, direction and guidance for problem-solving by providing ‘tried-and-true’ methods of satisfying physiological, personal and social needs