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A retail employee puts a pair of shoes on a customer and asks how they feel.

• Marketing Information Management
• Selling
• Promotion
• Product Management

A retailer decides to mark down all swimsuits in August. 

• Product Management
• Selling
• Distribution
• Pricing

A team of workers approach customers in a mall to ask them their opinions about the upcoming political election and the candidates running for office.

• Marketing Information Management
• Product Management
• Selling
• Promotion

Apple consistently responds to consumer wants by modifying the iPhone with new features that help their daily lives.

• Selling
• Product Management
• Marketing Information Management
• Promotion

A television commercial stresses the benefits of buying a new protein bar.

• Marketing Information Management
• Selling
• Promotion
• Product Management

A manufacturer of apparel signs a contract with a company that specializes in trucking and warehousing of imported goods. 

• Distribution
• Market Planning
• Selling
• Product Management

Ryan is working with his marketing team to set goals and create a budget for the upcoming year. Which marketing function is Ryan performing?

• Selling

• Pricing

• Product/Service Management

• Market Planning

There are many activities in marketing that are interrelated and similar in purpose. These activities are referred to as marketing

• responsibilities

• tactics

• functions

• strategies

Making both buyers and sellers feel they are getting good value is part of the ______________

• promotion

• pricing

• financing

• purchasing

 

Identify the marketing function in the following situation: While shopping at the mall, Susan is asked her opinion of different brands of shampoo.

• Promotion

• Behavioral Segmentation

• Specialty Advertising

• Marketing-information Management