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IM 1 2025/2026

Authored by Norisah Ahmad Shaffie

Education

University

Used 12+ times

IM 1 2025/2026
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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which one is NOT types of an international marketing tools?

rebates

advertisement

e-commerce

public relation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sales presentations, Conversations, Demonstrations and Addressing objections are referring to ........................................... tools and techniques

sales promotions

Personal selling

Public Relation

Advertising

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

X is any paid form of non personal communication about an organization, product service, or idea by an identified sponsor.
X is

Direct Marketing

E-commerce

Advertising

Sales Promotion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following communication tools is a short-term incentive tools to stimulate purchase of a particular product or service?

Public Relation

Personal Selling

Advertising

Sales Promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

This picture referring to which international marketing communication tools?

Public Relation

Personal Selling

Advertising

Sales Promotion

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Coupons, rebates, samples, contests, in-store demonstrations, gifts, sweepstakes are examples of

Sales Promotion

E-commerce

Direct Marketing

Personal Selling

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

…………………………….. is a form of communication management that seeks to influence the feelings, opinions, or beliefs held by customers

 

Sales Promotion

Public Relation

Direct Marketing

Personal Selling

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