IM 1 2024/2025

Which one is NOT types of an international marketing tools?

• rebates

• advertisement

• e-commerce

• public relation

Sales presentations, Conversations, Demonstrations and Addressing objections are referring to ........................................... tools and techniques

• sales promotions

• Personal selling

• Public Relation

• Advertising

X is any paid form of non personal communication about an organization, product service, or idea by an identified sponsor.
X is

• Direct Marketing

• E-commerce

• Advertising

• Sales Promotion

Which of the following communication tools is a short-term incentive tools to stimulate purchase of a particular product or service?

• Public Relation

• Personal Selling

• Advertising

• Sales Promotion

This picture referring to which international marketing communication tools?

• Public Relation

• Personal Selling

• Advertising

• Sales Promotion

Coupons, rebates, samples, contests, in-store demonstrations, gifts, sweepstakes are examples of

• Sales Promotion

• E-commerce

• Direct Marketing

• Personal Selling

…………………………….. is a form of communication management that seeks to influence the feelings, opinions, or beliefs held by customers

 

• Sales Promotion

• Public Relation

• Direct Marketing

• Personal Selling

 When you read a favorable story about company product (such as glowing restaurant review), there is a tendency to believe it is an advantage of using ……………………………. communication tools

• Sales Promotion

• Public Relation

• Direct Marketing

• Personal Selling

 Samsung using .................................... marketing communication tools

• Sales Promotion

• Public Relation

• Direct Marketing

• Personal Selling

 Colour Pop using .................................... marketing communication tools

• Sales Promotion

• Public Relation

• Direct Marketing

• Personal Selling