Influencer Marketing

Influencer Marketing

Assessment

Passage

Life Project

8th Grade

Hard

Created by

MISTY MICHELLE TARVER

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is influencer marketing? A) A marketing strategy that uses celebrities to promote products B) A marketing strategy that uses influential people to promote products C) A marketing strategy that uses social media ads D) A marketing strategy that uses email campaigns.

A marketing strategy that uses celebrities to promote products

A marketing strategy that uses influential people to promote products

A marketing strategy that uses social media ads

A marketing strategy that uses email campaigns.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a common goal of influencer marketing?

Decrease sales

Increase brand loyalty

Reduce product quality

Limit customer interaction

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a challenge in influencer marketing?

Easy to measure ROI

Finding the right influencer

Low cost

Guaranteed success

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do brands typically compensate influencers?

Only with cash

Only with free products

With cash, free products, or both

Only with discounts.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first step in creating an influencer marketing campaign?

Choosing the product

Setting a budget

Identifying the target audience

Designing the logo

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which industry heavily relies on influencer marketing?

Automotive

Fashion and beauty

Agriculture

Construction

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a nano-influencer?

An influencer with a massive following

An influencer with a very small but highly engaged audience

An influencer who only uses print media

An influencer who is a politician.

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