CL.4 BK.3-4-Powerful Advertisements

What is the main purpose of advertisements?

• To inform about government policies

• To provide news updates

• The main purpose of advertisements is to promote products or services.

• To entertain the audience

Name one common source of consumer information.

• Product reviews

• Email newsletters

• Television commercials

• Social media posts

How do advertisements influence consumer choices?

• Advertisements are solely focused on price discounts.

• Advertisements only promote brand loyalty.

• Advertisements influence consumer choices by creating awareness, shaping perceptions, and appealing to emotions.

• Advertisements have no impact on consumer behavior.

What is 'star power' in advertising?

• Star power refers to the use of animated characters in ads.

• Star power is the influence of celebrities in advertising.

• Star power is the effectiveness of social media influencers.

• Star power is the trend of using bright colors in advertising.

What does 'herd instinct' mean in the context of ads?

• Herd instinct refers to a marketing strategy that targets individual preferences.

• Herd instinct in ads means consumers are influenced by the behavior of others.

• Herd instinct is a psychological term that describes the need for solitude in shopping.

• Herd instinct means consumers make decisions based solely on personal research.

Can advertisements sometimes contain false claims?

• Advertisements are always truthful.

• False claims are illegal in advertisements.

• Advertisements cannot be misleading.

• Yes, advertisements can sometimes contain false claims.

Why is it important to analyze advertisements carefully?

• To create a positive image without factual basis.

• It is important to analyze advertisements carefully to make informed decisions and avoid being misled.

• To promote brand loyalty regardless of product quality.

• To increase the sales of a product without any scrutiny.

What might advertisements encourage us to buy?

• Food, clothing, electronics, beauty products, and services.

• Furniture

• Automobiles

• Gardening tools

How can advertisements provide us with information?

• Advertisements provide us with information about products and services.

• Advertisements are solely for entertainment purposes.

• Advertisements provide no factual information.

• Advertisements only promote brand loyalty.

What is one negative influence of advertisements?

• Unrealistic expectations about products.

• Increased awareness of product benefits.

• Enhanced competition among companies.

• Improved consumer knowledge about brands.