Sports & Outdoor Recreation Marketing Final Review

What is the main focus of the Sports & Outdoor Recreation Marketing course?

• Financial accounting

• Specialized marketing activities in recreation and sporting events

• Computer programming

• Environmental science

Which organizations should students be introduced to in this course?

• NASA and SpaceX

• DECA and FBLA

• WHO and UNICEF

• NBA and NFL

What is the intended grade level for the Sports & Outdoor Recreation Marketing course?

• 6-8

• 9-10

• 10-12

• 11-13

What is the definition of recreation?

• An activity done for enjoyment

• A competitive sport

• A professional career

• A mandatory exercise

Which of the following is an example of a sports activity?

• Reading

• Hiking

• Painting

• Cooking

What is one of the goals of evaluating events in your community?

• To decrease participation

• To increase attendance

• To eliminate fundraising

• To reduce marketing efforts

What does the 'S' in SMART campaign goals stand for?

• Simple

• Strategic

• Specific

• Standard

Which of the following is NOT a component of a relevant campaign goal?

• Determine a campaign theme

• Consider current economic conditions

• Ignore promotional strategies

• Brand Awareness

What is one of the key aspects of a time-based marketing goal?

• Setting a budget

• Comparing competitive events

• Setting checkpoints throughout the campaign

• Identifying stakeholders

What does the 'Attainable' aspect of a marketing goal involve?

• Setting a high budget

• Comparing competitive events in the same location

• Using only digital marketing strategies

• Ignoring traditional marketing