Data Analysis Quiz

What does social media analytics primarily measure?

• Revenue and profit margins

• Pricing and product launches

• Engagement rates and follower demographics

• Direct feedback on products

What type of information includes pricing, product launches, and marketing strategies?

• Financial Data

• Competitor Information

• Customer Complaints

• Social Media Analytics

How does Amazon use customer data to enhance its services?

• By measuring profit margins

• By analyzing browsing patterns and purchasing history

• By launching new products

• By gathering direct feedback

What type of feedback is collected through customer surveys?

• Engagement rates

• Direct feedback on products or services

• Pricing strategies

• Sales growth data

What is the significance of identifying patterns in customer complaints?

• To measure sales growth

• To understand common issues raised

• To analyze engagement rates

• To launch new products

Which of the following is a method of direct data collection?

• Social media listening

• Web analytics

• Surveys

• Sales reports

What is an example of indirect data collection?

• Customer interviews

• Feedback forms

• Social media listening

• Trend analysis

Which of the following is not a data analysis technique?

• Trend analysis

• Segmentation

• Social media listening

• Predictive analytics

What is an example of a data analysis technique?

• Customer interviews

• Sales reports

• Predictive analytics

• Feedback forms

What is the role of segmentation in data analysis?

• To collect data

• To analyze trends

• To divide data into meaningful groups

• To gather feedback