CSR Cocoon VN

1. The four approaches to Corporate Social Responsibility (CSR) are obstructionist stance, defensive stance, accommodative stance, and ________ stance.

What year was Cocoon founded?

• 2011

• 2012

• 2013

• 2014

What is a characteristic of Cocoon products?

• All ingredients are sourced transparently and are completely unsafe for the skin.

• 100% vegan and cruelty-free

• Some Cocoon’s products are approved by PETA and Leaping Bunny.

• Made in China

What product does Cocoon offer in exchange for 10 used batteries in the “Recycle Old Batteries - Protect the Green Earth” campaign?

• A limited edition Ben Tre coconut oil lip balm

• A Dak Lak Coffee Body Scrub

• A winter melon cleanser

• A pomelo shampoo

What is the purpose of Cocoon's “Recycle Old Batteries - Protect the Green Earth” campaign?

• To strengthen the hate of customers for the brand

• To form the habit of throwing batteries into the river

• To promote animal protection

• To raise public awareness of environment protection

How many tons of batteries are collected in the “Recycle Old Batteries - Protect the Green Earth” campaign in 2024?

• More than 2 tons

• More than 10 tons

• More than 5 tons

• More than 2.5 tons

What unique design element is used in Cocoon’s limited edition packaging for the “Join hands to help stray dogs and cats” campaign?

• Drawings of three dog breeds and three cat breeds on the Dak Lak Coffee Body Scrub packaging

• Drawings of two dog breeds and two cat breeds on the Dak Lak Coffee Body Scrub packaging

• Drawings of five dog breeds and five cat breeds on the Dak Lak Coffee Body Scrub packaging

• Drawings of four dog breeds and four cat breeds on the Dak Lak Coffee Body Scrub packaging

How much does Cocoon donate to AAF’s fund per limited-edition product sold in the “Join hands to help stray dogs and cats” campaign?

• 10,000 VND

• 20,000 VND

• 30,000 VND

• 40,000 VND

What specific support did Cocoon provide for stray dogs and cats in Vietnam?

• Emergency rescue in Tra Mi typhoon

• Donating 3,500 doses of measles vaccine for dogs and cats to Dak Lak and Gia Lai Veterinary Department

• Donating food and medicine to dog and cat rescue stations nationwide

• Donating 15 houses to Forever Wheelchair Rescue Station

Why is corporate social responsibility (CSR) considered important for brands like Cocoon?

• CSR has no impact on employee satisfaction.

• CSR is only important for large corporations

• CSR is primarily a marketing tool without real benefits.

• CSR is crucial for enhancing brand reputation and customer loyalty.