Organizational Goals and Strategies

The video discusses a strategic focus on key areas such as contemporary art, photography, and design, particularly from the 80s, 90s, and 21st century. It highlights the overlap in these fields and the involvement in contemporary jewelry. The organization has achieved significant growth by being a niche operator, producing top catalogs, and hosting excellent exhibitions. Their goal is to become a leading house in contemporary art and culture, with a remarkable turnover increase of 130% last year and a strong start this year.

Which areas are primarily focused on in the organization's strategy?

• Ancient Art, Pottery, and Architecture

• Modern Art, Literature, and Dance

• Classical Art, Sculpture, and Music

• Contemporary Art, Photography, and Design

What additional field is the organization active in besides art?

• Historical Manuscripts

• Vintage Cars

• Antique Furniture

• Contemporary Jewelry

What strategy has helped the organization grow significantly?

• Reducing the number of exhibitions

• Expanding into multiple unrelated fields

• Focusing on niche markets and quality

• Hiring more generalists than specialists

By what percentage did the organization increase its turnover last year?

• 150%

• 200%

• 100%

• 130%

What is the organization's ultimate goal?

• To become the leading house for Contemporary Art and culture

• To diversify into technology and finance

• To become a global leader in all art forms

• To focus solely on traditional art forms