Rhetorical Strategies

Match each term with its appropriate definition.

• Rhetoric

• Ethical appeal

• Pathos

• The art of effective or persuasive speaking or writing

• Ethos

• Emotional appeal

• Logos

• Logical appeal

Which type of rhetoric uses facts, statistics, and research?

• ethos

• pathos

• logos

Which type of rhetoric uses personal stories and beliefs?

• ethos

• pathos

• logos

Which type of rhetoric endorses an author's credibility and trustworthiness?

• ethos

• pathos

• logos

Which type of rhetoric uses figurative language?

• ethos

• pathos

• logos

Which type of rhetoric uses words/phrases/images that evoke strong emotions?

• ethos

• pathos

• logos

The World Health Organization has endorsed the Covid-19 vaccine.

• ethos

• pathos

• logos

Which type of rhetoric provides audiences with a "call to action"?

• ethos

• pathos

• logos

ASPCA commercials show videos of injured and mistreated animals with sad background music.

• ethos

• pathos

• logos

An individual shares their first-hand experience with poverty and food insecurity throughout their life.

• ethos

• pathos

• logos

Answer explanation

The answer is ethos because this proves that they are a credible source as a result of their first-hand experience.

Pathos would be the answer if they were telling a story to make others feel bad for them, but logos is the best answer here.