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Design Thinking and Innovation Quiz

Authored by Joval Farras

Business

University

100 Questions

Used 3+ times

Design Thinking and Innovation Quiz
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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a benefit of new product development?

Maintaining company growth

Attracting new customers

Enhancing long-term financial performance

All of the above

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary purpose of introducing "new-to-the-world products"?

Replacing old products

Entering an established market

Creating an entirely new market

Enhancing the brand image

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What distinguishes repositioned products?

Significant technological improvements

Introduction to new markets or market segments

Being entirely new to the world

None of the above

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which methodology is centered around reducing waste and inefficiencies in startups?

Waterfall Model

Agile Framework

Lean Startup

Design Sprint

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which concept helps organizations align their purpose, process, and product?

Value Proposition Canvas

User Journey Map

Golden Circle

SWOT Analysis

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A company notices that vegan customers in their area cannot find healthy, affordable snacks. Which step should they prioritize in the design thinking process?

Brainstorming potential solutions

Validating customer pain points

Scaling the business model

Creating a prototype

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Imagine a startup struggles because 90% of their surveyed customers find their product's pricing unreasonable. What should they address?

Gain Creators

Pain Relievers

Customer Jobs

Research Process

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