Consumer Behavior Quiz

Which of the following best describes the concept of 'motivation and needs' in consumer behavior?

• People buy based on their most basic needs first.
• People buy based on their personality traits.
• People buy based on their social class.
• People buy based on their income level.

How might an extroverted personality influence purchasing behavior?

• They prefer buying items that allow them to stay home.
• They are more likely to spend on social activities.
• They avoid spending money on entertainment.
• They focus on buying practical items only.

What role does perception play in consumer purchasing decisions?

• It determines the financial capability of the consumer.
• It influences how consumers view themselves and their needs.
• It dictates the consumer's social class.
• It has no impact on consumer behavior.

Why might someone buy loose clothes according to the text?

• Because they are fashionable.
• Because they perceive themselves as overweight.
• Because they are cheaper.
• Because they are more durable.

How do values and beliefs influence consumer behavior?

• They have no impact on consumer choices.
• They only affect high-income consumers.
• They guide consumers on what they believe is right or wrong.
• They are solely based on cultural norms.

What is an example of how attitudes affect consumer behavior?

• A consumer buys a product because it is expensive.
• A consumer returns to a store after a positive experience.
• A consumer avoids shopping due to lack of money.
• A consumer buys based on recommendations from friends.

How does lifestyle influence purchasing decisions?

• It only affects people with low income.
• It is irrelevant to consumer behavior.
• It affects what people buy based on their interests and hobbies.
• It dictates the consumer's personality.

What might a health-conscious person prioritize in their purchases?

• Luxurious cars
• Organic and natural food
• Expensive jewelry
• Fast food

Which factor is NOT a physiological influence on consumer behavior?

• Motivation and needs
• Personality
• Income
• Perception

What is the relationship between knowledge and consumer attitudes?

• More knowledge leads to negative attitudes.
• Knowledge has no impact on attitudes.
• Increased knowledge can lead to positive attitudes.
• Knowledge only affects attitudes in high-income consumers.