BRM 1

Studies conducted by philosophers and thinkers are ....…..

• Pure Research

• Experimental Research

• Empirical Research

• Conceptual Research

………… is the planning, collection and analysis of data relevant to business decision making and communication of the results of this analysis to management.

• Research

• Social Science Research

• Marketing Research

• Business Research

First step in research process is …......

• Problem Identification

• Conducting the Literature Review

• Collecting the Primary Data

• Formulating Research Objectives

............ is concerned with selecting specific methods, tools and techniques for collecting, classifying, analysing and interpreting data.

• Decision Making

• Sample Design

• Research Methodology

• Business Research

On the basis of process research is classified as:

• Conceptual and Empirical

• Quantitative and Qualitative

• Basic and Applied

• Inductive and Deductive

……………. is a fact finding investigation.

• Explanatory Research

• Descriptive Research

• Explanatory Research

• None of these

……….. is a research in which data is collected from a population at one point of time.

• Longitudinal

• Panel Study

• Cross Sectional

• Cohort Study

…………… is an in-depth study of single case, a social unit or situation.

• Diagnostic Research

• Trend Study

• Panel Study

• Case Study

Motivation Research is a …………………. research.

• Quantitative

• Qualitative

• Both Quantitative & Qualitative

• None of these

………. research is generally quantitative in nature.

• Systematic

• Structured

• Unstructured

• Both Structured and Unstructured