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What is Ethos?

Back

Ethos is an appeal to the credibility or trustworthiness of the speaker.

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What is Pathos?

Back

Pathos is an appeal to the emotions of the audience.

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What is Logos?

Back

Logos is an appeal to logic and reason, often using facts and statistics.

Front

What is the author's purpose?

Back

The author's purpose is their intent for writing something, typically to persuade, inform, or entertain an audience.

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How does Ethos function in rhetoric?

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Ethos functions by establishing the speaker's credibility, making the audience more likely to trust their message.

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How does Pathos function in rhetoric?

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Pathos functions by evoking emotions in the audience, aiming to persuade them through feelings.

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How does Logos function in rhetoric?

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Logos functions by using logical arguments, facts, and evidence to persuade the audience.

Front

Give an example of Ethos in a persuasive argument.

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A doctor giving a speech about health benefits is using Ethos, as their medical background establishes credibility.

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Give an example of Pathos in a persuasive argument.

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A charity advertisement showing images of suffering animals appeals to Pathos by evoking sympathy.

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Give an example of Logos in a persuasive argument.

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A commercial stating that '9 out of 10 dentists recommend this toothpaste' uses Logos by providing statistical evidence.