150-200

150-200

University

50 Qs

quiz-placeholder

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150-200

150-200

Assessment

Quiz

World Languages

University

Practice Problem

Hard

Created by

Khánh Linh Nguyễn Phạm

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50 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The fundamental difference between cost-based pricing and customer-perceived value pricing lies in:

The approach process

The selling price

The cost structure

Both (b) and (c)

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The selling price of a product is 5,000 VND. If the distributor increases the price by 5%, to achieve a 15% profit margin on the selling price, the maximum production cost should be:

4,167 VND/unit

4,000 VND/unit

4,200 VND/unit

4,100 VND/unit

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A distribution channel is:

A group of organizations and individuals involved in getting a product from the manufacturer to the consumer

Must include at least one intermediary

Must involve logistics companies

All of the above

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a distribution intermediary?

Wholesalers

Consumers

Retailers

Agents and brokers

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a reason why manufacturers use distribution intermediaries?

To assist manufacturers in delivering customer services and promoting sales

Manufacturers see the benefits of specialization

Manufacturers do not want to engage in distribution activities

To help manufacturers focus on core activities and increase competitive strength

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A direct distribution channel is when:

Wholesalers and retailers intervene between the producer and consumer

There must be wholesalers involved

The producer sells directly to the consumer

The producer authorizes agents to sell to consumers

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Honda distributes its products through dealerships, which then sell to customers. This is an example of a distribution system with:

Direct sales

One-level channel

Two-level channel

Three-level channel

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