
150-200
Quiz
•
World Languages
•
University
•
Practice Problem
•
Hard
Khánh Linh Nguyễn Phạm
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50 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The fundamental difference between cost-based pricing and customer-perceived value pricing lies in:
The approach process
The selling price
The cost structure
Both (b) and (c)
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The selling price of a product is 5,000 VND. If the distributor increases the price by 5%, to achieve a 15% profit margin on the selling price, the maximum production cost should be:
4,167 VND/unit
4,000 VND/unit
4,200 VND/unit
4,100 VND/unit
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A distribution channel is:
A group of organizations and individuals involved in getting a product from the manufacturer to the consumer
Must include at least one intermediary
Must involve logistics companies
All of the above
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT a distribution intermediary?
Wholesalers
Consumers
Retailers
Agents and brokers
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT a reason why manufacturers use distribution intermediaries?
To assist manufacturers in delivering customer services and promoting sales
Manufacturers see the benefits of specialization
Manufacturers do not want to engage in distribution activities
To help manufacturers focus on core activities and increase competitive strength
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A direct distribution channel is when:
Wholesalers and retailers intervene between the producer and consumer
There must be wholesalers involved
The producer sells directly to the consumer
The producer authorizes agents to sell to consumers
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Honda distributes its products through dealerships, which then sell to customers. This is an example of a distribution system with:
Direct sales
One-level channel
Two-level channel
Three-level channel
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