Business and Sales Flashcard

Front

Which of the following is a key persuasive element in a sales pitch? Consistency, Reciprocity, Scarcity, All of the above

Back

All of the above

Front

People that have expressed interest in a business but haven’t purchased yet are known as

Back

Prospects (also known as leads)

Front

Which of the following is a true statement about social media use in business? You should only use platforms that your customer base is on, Vanity metrics should not be allowed to be a distraction, The goal should be to gain new customers and make repeat sales, All of the above

Back

All of the above

Front

What is the reality of business?

Back

It’s a lot of hard work and slow progress that accumulates over time into big wins

Front

The art of being brief in your sales pitch is known as

Back

Brevity

Front

Which of the following is a way entrepreneurs can follow up with prospects (leads)?
Share an interesting use for the product/service being sold
Find seasonal uses for the product/service
Give special discounts or offers
All of the above

Back

All of the above

Front

Communication with your customers that has a consistent path, eliminating confusion in your wording, connecting with the website reader through text, describing outcomes, and knowing your customer’s pain points are all examples of good...

Back

Copywriting

Front

Which of the following is not a best practice when creating a website? Make the site clear and easy to understand, Only one call to action on the homepage above the fold, Limit text, Have a contact and an about page

Back

Limit text

Front

What is the most important process to create as you launch a business?

Back

A consistent way in which customers order from you

Front

The about page of a website is an important tool that allows business owners the opportunity to...

Back

Share the story of how the business started and their goals and vision for the company