Grade 8.Quarter 3.Lesson 2 Propaganda Technique

It is a type of propaganda technique when a famous person or a celebrity endorses a certain view, they testify to the idea or the product.

• Testimonial

• Transfer

• Card Stacking

• Glittering Generalities

It is a type of propaganda technique that presents words of praise for product or person; nice words like goodness or patriotism.

• Bandwagon

• Glittering Generalities

• Plain folks

• Name Calling

This technique works in a way to establish that the speaker is regular and ordinary and has the same views and opinions as the people he is appealing to.

• Glittering Generalities

• Testimonial

• Plain Folks

• Transfer

The technique used is such that it causes an audience to create a negative opinion about someone because of the bad opinions they hear of them.

• Bandwagon

• Card Stacking

• Transfer

• Name Calling

It is a type of propaganda technique that most companies use this technique in advertising by highlighting the positives of a product while downplaying any possible negatives or side-effects.

• Card Stacking

• Bandwagon

• Testimonial

• Name Calling