Marketing Ch. 12 Quiz

Salespeople are connected while away from an office through mobile devices or laptops programmed to interface with the company's computer systems using a(n)

• Prospecting System

• CRM System

• Canvassing System

• Feature-Benefit System

A written report that documents a sales representative's visit with a customer.

• Marketing

• Sales Quota

• Call Report

• Company Policy

A sales quota is a dollar or unit sales goal for a certain period of time.

• True

• False

Hard-Sell Tactics is an ethical way to sell?

• True

• False

A sales order or purchase order is a legal agreement?

• True

• False

In which step of the sales process would a customer decide to make a purchase

• Closing

• Objection

• Prospecting

• Approach

Which of these best helps a company's CRM system with reaching more customers?

• E-mail

• Computer Software

• Mobile Devices

• Word of mouth

The purpose of selling is?

• To make a profit

• Help customers make a satisfying decision

• Help customers make a bad decision

• Cut costs

A phone solicitation to make a sale

• Telemarketing

• commission

• CRM

• Market

Ronnie, a medical sales rep, made an unannounced visit to a doctor's office. He's said to have made a

• quota

• cold-call

• CRM

• endless chain