ADVERTISING

Which business is the following slogan for:
"Have it Your Way"

• Subway
• Burger King
• Chick fil A
• McDonald's

Advertising is the art of spreading marketing information through

• Various media
• letters
• Door to door service
• Vendors

This is a form of print media

• True

• False

What technique and strategy is used in this advertisement?

• Emotional appeal

• Slogans and jingles

• Gifts

• Sponsorships

What type of technique or strategy is used for this advertisement?

• Sponsorships

• Celebrity endorsements

• Emotional appeal

• Gifts

When an advertisement is aimed at a certain group of people they are known as the ______________.

• Audience

• Target Audience

• Viewers

• Spectators

A short phrase used to sum up the message of the advertisement is called a ____________.

• Logo

• Buzzword

• Copy

• Slogan

A common technique used in advertising is ____________.

• Repetition

• Humour

• Imagery

• All of the above

Fill in:

Red bull gives you...?

Advertising is part of the marketing function called

• distribution

• financing

• promotion

• selling