Modes of Persuasion

"If his years as a Marine taught him anything, it's that caution is the best policy in this sort of situation."

• Ethos
• Pathos
• Logos

"After years of this type of disrespect from your boss, countless hours wasted, birthdays missed... it's time that you took a stand."

• Ethos
• Pathos
• Logos

"Private demand for this product has tapered off for the past three years, and this year's sales figures are at an all time low.  It's time to research other options."

• Ethos 
• Pathos
• Logos

"Where would we be without this tradition?  Ever since our forefathers landed at Plymouth Rock, we've celebrated Thanksgiving without fail, making more than cherished recipes.  We've made cherished memories." 

• Ethos
• Pathos
• Logos

"The data is perfectly clear: this investment has consistently turned a profit year-after-year, even in spite of market declines in other areas."

• Ethos
• Pathos
• Logos

"Mr. Anderson is clearly the most qualified candidate for the open teaching position.  He has a doctorate in elementary education, 25 years of teaching experience in public schools, and has been twice awarded for his innovative style and classroom management skills."

• Ethos
• Pathos
• Logos

"The algorithms have been run in a thousand different ways, and the math continues to check out."

• Ethos
• Pathos
• Logos

"Better men than us have fought and died to preserve this great nation.  Now it is our turn to return the favor.  For God and country, gentlemen!"

• Ethos
• Pathos
• Logos

"In 25 years of driving the same route, I haven't seen a single deer."

• Ethos
• Pathos
• Logos

"History has shown time and again that absolute power corrupts absolutely."

• Ethos
• Pathos
• Logos