Persuasion STAAR Review

What is the PURPOSE of persuasive writing, ads, or speeches?

• to inform

• to convince

• to entertain

• to lull the reader to sleep

What is a target audience?

• statistics, examples, and quotes

• people not expected to buy a product

• a group of people who get angry at commercials

• the group of people toward which an argument is directed

What is a claim in persuasion?

• using personal credibility to persuade

• the support and examples in persuasion

• the author's position on an issue

• the topic sentence

Pathos uses...

• emotional appeal

• logical appeal

• expert opinions

• lots of data and statistics

Ethos uses...

• emotions

• logic

• a credible person, organization, or celebrity

• ethanol

Logos uses...

• emotional appeals

• credible celebrity endorsements

• logic and reasoning

• pogos

What is a counter argument?

• using emotional appeals to convince

• trying to persuade using manipulation

• not admitting that there's another side to an argument

• predicting what the other side to an argument is and refuting it

Using Taylor Swift in a Diet Coke ad is what persuasive technique?

• Logos

• Ethos

• Pathos

• Claim

Using lots of data and statistics to back up my claim is what persuasive technique?

• Logos

• Ethos

• Pathos

• Claim

A sad, lonely puppy is shivering in the cold. What persuasive technique is being used?

• Logos

• Ethos

• Pathos

• Claim