Persuasive Techniques in Advertising

Persuasive Techniques in Advertising

7th Grade

25 Qs

quiz-placeholder

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Persuasive Techniques in Advertising

Persuasive Techniques in Advertising

Assessment

Quiz

English

7th Grade

Hard

CCSS
RI.7.5, RL.11-12.6, L.6.6

+11

Standards-aligned

Created by

Sarah Williams

FREE Resource

25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image
emotional appeals 
testimonials
loaded words
red herring

Tags

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image
stereotyping
rhetorical questions
circular reasoning
categorial claim

Tags

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.8

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image
scare tactic
straw man
appeal to ignorance
either/or argument

Tags

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

testimonials

loaded words

either/or argument

emotional appeals

Tags

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

This advertising technique uses a quote, recommendation, or personal experience from an individual or group who believes that the product/service is important and suggests that others may find it valuable as well.

Testimonial

Transfer

Bandwagon

Card Stacking

Tags

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in this ad?

Snob appeal

Bandwagon

Name calling

Testimonial

Tags

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

This technique stresses the positive qualities and ignores the negative, giving us only part of the picture.

Bandwagon

Transfer

Card Stacking

Patriotic Appeal

Tags

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

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