Niche

exploit areas of business that the major tour operators aren’t able to

• niche tourism

• mass tourism

high profit margins

• niche tourism

• mass tourism

small groups/ people with a shared special interest.

• niche tourism

• mass tourism

high levels of product knowledge

• niche tourism

• mass tourism

What is the primary focus of niche tourism?

• Mass appeal

• High volume sales

• Specialized interests

• General travel

Which type of tourism is characterized by catering to small groups with specific interests?

• Mass tourism

• Niche tourism

• Adventure tourism

• Cultural tourism

Niche tourism often requires what kind of product knowledge?

• Basic

• Intermediate

• High

• None

Which of the following is a key characteristic of niche tourism?

• Low profit margins

• High profit margins

• No profit margins

• Variable profit margins

Niche tourism is best described as focusing on:

• General travel experiences

• Specialized travel experiences

• Budget travel

• Luxury travel

What distinguishes niche tourism from mass tourism?

• Larger group sizes

• Focus on unique experiences

• Lower costs

• Standardized packages