Persuasive Advertising Techniques

Persuasive Advertising Techniques

8th Grade

25 Qs

quiz-placeholder

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Persuasive Advertising Techniques

Persuasive Advertising Techniques

Assessment

Quiz

English

8th Grade

Hard

CCSS
RI.8.5, RI.8.8, RI.7.8

+4

Standards-aligned

Created by

Sarah Williams

FREE Resource

25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Linking unrelated products or characters together in an attempt to transfer the image, feelings and trust to the other product.

Name Calling

Bandwagon

Transfer

Card Stacking

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Putting down another brand, product or candidate.

Bandwagon

Name Calling

Testimonial

Put Down

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Using fear, family values, cuteness, love, nationalism etc. to create an emotional connection to the product.

Transfer

Glittering Generalities

Card Stacking

Appeal to Emotion

Tags

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

The use of regular, everyday people with whom viewers can identify.

Bandwagon

Plain Folks

Testimonial

Transfer

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in this ad?

Snob appeal

Bandwagon

Name calling

Testimonial

Tags

CCSS.RI.6.5

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in the picture?

Bandwagon

Sterotype

Name calling

Snob appeal

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What persuasive technique is used in the ad?

Bandwagon

Testimonial

Name calling

Appeal to emotion

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

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