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Consumer Decision-Making Quiz

Authored by SAJAMOON (PTSS)

Business

10th Grade

Used 3+ times

Consumer Decision-Making Quiz
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30 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is consumer decision-making?

A random selection of products

A process of gathering and processing information to make a buying choice

A method for companies to force consumers to buy

None of the above

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT part of the consumer purchase decision process?

Product and services

Quantity

Weather conditions

Payment terms

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is responsible for executing the transaction in a purchasing role?

Initiator

Influencer

Buyer

Decider

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The person whose opinions significantly impact the buying decision is called the:

Buyer

Influencer

Decider

User

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first stage of the consumer decision-making process?

Information search

Need recognition

Purchase

Evaluation of alternatives

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An example of internal stimuli influencing a purchase decision is:

Seeing an advertisement

Feeling thirsty

Reading customer reviews

Smelling food at a restaurant

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An example of external stimuli influencing a purchase decision is:

Hunger

A social media advertisement

Sleepiness

Jealousy

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