The Role of the Media

The Role of the Media

9th - 12th Grade

10 Qs

quiz-placeholder

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Media Influence on Election

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10 Qs

The Role of the Media

The Role of the Media

Assessment

Quiz

History

9th - 12th Grade

Hard

Created by

Karen Lewis

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following most accurately describes media coverage of elections?

Coverage of presidential primaries gives relatively equal power to states regardless of when they hold their primaries.

Coverage tends to focus on issues rather than on which candidate is ahead in public opinion polls.

Reporters who use secret sources in their campaign coverage are shielded by federal law from having to reveal those sources.

Radio and television stations must provide on their news broadcasts equal time for and equal coverage of major party candidates.

Network news coverage is usually dominated by reporters who offer relatively short sound bites from the candidates.

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is most frequently reported in the media during a presidential election?

Results from public opinion polls that indicate which candidates are most likely to win

The official platforms of each of the major political parties

Financial strategies and management of the campaigns

Comparisons of candidates’ positions on foreign and domestic policy issues

Information about the candidates’ experience in government and record in office

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following describes the potential impact on the electorate when daily media coverage of elections focuses primarily on the newest poll results?

The electorate will be increasingly divided along partisan lines.

The electorate will be less likely to turn out to vote on Election Day.

The electorate will be more likely to have expanded knowledge of the electoral process.

The electorate will be less able to accurately compare the policy platforms of candidates running in the election.

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following best characterizes the influence of the news media on public opinion in the United States?

They alter the public's views on issues.

They affect which issues the public thinks are important.

They determine how citizens will vote.

They are most able to influence people with the highest level of education.

They are most able to influence the urban sectors of society.

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

The term “horse-race journalism” refers to the tendency of the media to

cover Congress by focusing on committee chairs rather than on the work of the committees

cover campaigns by emphasizing the relative standings of the candidates in the polls rather than the issues they discuss

cover politics by concentrating on scandal and corruption rather than on instances of integrity and honorable action

compete for access to sources rather than to cooperate in gathering news

compete to be first with major breaking stories rather than trying to present full, accurate accounts of such stories

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following provides the most accurate explanation of how consumer-driven media increases partisan polarization?

Consumer-driven media tends to avoid discussing controversial political topics.

Consumer-driven media reinforces existing political biases in individuals.

Consumer-driven media relies heavily on corporate advertising.

Consumer-driven media is overwhelmingly conservative.

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is a true statement about the role of the media in providing citizens with information?

Investigative reporting dominates the news because it is less expensive than political commentary.

Demand for instantaneous news reporting has led to the growth of 24-hour news operations and a shift to online media consumption.

The media is increasingly controlled by the major political parties, who determine which stories are covered by the press.

There has been an increase in social media and Internet news consumption by the public, causing the top five media conglomerates to have greater control over public opinion.

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